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Harrison Barrett, VP of business development, spoke to the iGB team at iGB L!VE 2026 to discuss the evolution of Soft2Bet’s MEGA platform, which started out as a purely gamification layer but has become “much more compelling than simply leaderboards, missions and point-based rewards”.
As Barrett puts it, MEGA is “ultimately a retention tool that helps our partners move away from heavy bonus and costs”.
With ice hockey and UFC-themed initiatives driving engagement in North America and a 45% lifetime value increase seen with the launch of MEGA Shoot, a player-versus-player simulation penalty shootout game initiative which launched during the World Cup, it is an exciting time for the Malta-based platform provider.
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Chumba Casino, VGW’s flagship brand, says in its Sept. 16 updated terms and conditions that the platform is not available in California, Connecticut, Delaware, Idaho, Indiana, Louisiana, Maine, Michigan, Mississippi, Montana, Nevada, New Jersey, New York, Tennessee, Washington, and West Virginia.
While Alabama ranks 27th among the 50 states in population, the limited availability of gaming makes the state attractive to companies like VGW.
Alabama has only parimutuel betting, small games of chance for charitable purposes, and electronic bingo machines at three tribal casinos in Atmore, Montgomery, and Wetumpka.
How to play Dice Dinosaurs
Many of the victims weren’t happy Pietras was offered a plea deal.
As for myself, and I’m sure all the others affected, this is not nearly enough for the amount of pain and anguish he has caused so many families,” Alison Greene, whose mother, sister, and aunt are victims, said outside the courtroom, as reported by CT Insider.
Pietras faces more than 40 lawsuits from clients who are seeking the return of their money.